The Advert is funny and I think by adding a funny twist to a viral video that people are already familiar with creates a good memory for consumers to associate with the brand. The company used other popular viral videos to promote themselves, such as 'the sneezing panda' in which a panda is caught on tape sneezing scaring its baby.
Sunday, 25 November 2012
4GEE
This new Ad for '4GEE' the UK's first 4G network, uses a popular viral youtube hit, namely Fenton the dog, and remakes it into an advertisement for their network. During the ad you hear the original voice clip of Fentons owner calling his name as the dog runs loose into a field containing wild deer and chasing them, the already humorous video is edited so that more animals appear in the chase, including some bizarre ones such as a hedgehog and even a dinosaur.
The Advert is funny and I think by adding a funny twist to a viral video that people are already familiar with creates a good memory for consumers to associate with the brand. The company used other popular viral videos to promote themselves, such as 'the sneezing panda' in which a panda is caught on tape sneezing scaring its baby.
The Advert is funny and I think by adding a funny twist to a viral video that people are already familiar with creates a good memory for consumers to associate with the brand. The company used other popular viral videos to promote themselves, such as 'the sneezing panda' in which a panda is caught on tape sneezing scaring its baby.
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Some interesting anaylsis in your posts Kathryn, clear and concise rational. Keep posting and hit your target amount for hand in. Think broad for your inspiration, fine art, literature, eveywhere! Excellent work.
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